Privacy Policy for Fitly

Effective Date: 06/10/2026

This Privacy Policy explains how Fitly collects, uses, stores, and shares data when you use our Chrome extension, our mobile app (iOS), and related web experiences (including demo, upload, and shared look pages).

1. Data We Collect

Depending on how you use Fitly, we may collect the following categories of data:

  • Account information (such as name, email, and UID) when you sign in with Google/Firebase Auth.
  • User-provided images, including photos you upload and garment/product images used for virtual try-on.
  • Photos you select from your device camera or photo library. We only access the specific photos you choose; we do not scan your camera roll.
  • Generated try-on outputs and related metadata (for example task ID, provider, timestamps, and storage paths/URLs).
  • Body-fit inputs and outputs, such as height, gender, and estimated measurements that you submit or edit.
  • Product image URLs and page URLs needed to support extension features (for example right-click image try-on flows).
  • Push notification tokens and related device identifiers, if you enable notifications in the mobile app.
  • Email address submitted on demo or waitlist flows, and support/report messages you send us.
  • Technical and operational logs and basic device/app information (for reliability, error handling, and abuse prevention).

2. How We Use Data

We use data to operate and improve Fitly, including to:

  • Authenticate users and maintain account state.
  • Generate virtual try-ons and return results.
  • Estimate body measurements from user-provided inputs/photos when requested.
  • Run automated safety checks on uploaded photos to help keep the community safe and detect misuse.
  • Save your selected images, preferences, and try-on history.
  • Enable sharing and resolving shared look links.
  • Send push notifications about your try-ons and account (only if you grant notification permission).
  • Enforce usage limits and provide account support.
  • Send transactional/demo/waitlist messages that you request.
  • Detect abuse, troubleshoot issues, and keep services secure.

3. Service Providers and Sharing

We use trusted third-party infrastructure/providers to deliver Fitly features. These may process data only as needed to provide their services:

  • Google Firebase (Authentication, Realtime Database, Cloud Storage, Cloud Functions).
  • Google Cloud and AI providers (such as Google's generative AI and BitStudio APIs) used for try-on generation, measurement estimation, and photo-safety checks.
  • Apple (App Store distribution and the Apple Push Notification service) for the mobile app.
  • Email delivery providers used for demo, support, and operational messages.

We do not sell personal data. We also do not use third-party ad tracking networks in the core product experience.

4. Data Storage and Retention

  • We store account, try-on, measurement, and related app data in Firebase services.
  • Data may also be cached locally on your device or in your browser/extension storage to improve performance and continuity.
  • Some unsaved generated looks may be automatically removed after a retention window (currently around 30 days).
  • Shared look records may become unavailable if underlying assets are deleted.
  • When you remove items (or sign out), local and/or cloud copies may be deleted as part of normal cleanup flows.

5. Security

We use reasonable technical and organizational safeguards, including secure transport and managed cloud infrastructure. No system is completely secure, and we cannot guarantee absolute security.

6. Your Choices

  • You can edit or delete certain information inside the product (such as photos, measurements, or looks).
  • You can manage camera, photo, and notification permissions at any time in your device or browser settings.
  • You can stop using Fitly and uninstall the extension or app at any time.
  • You can contact us to request account/data help.

7. Consent

By using Fitly, you agree to this Privacy Policy and to the data practices described here. You also confirm that any photo you upload is of yourself or of a person who has given you permission to use their image.

8. Updates to This Policy

We may update this policy over time as Fitly evolves. We will post the latest version on this page with an updated effective date.

9. Contact

If you have questions or requests regarding your data, please contact us at sreenand6@gmail.com.